Drive user engagement with intuitive user interface designs. Bicoastal crafts captivating and intuitive user experiences that drive customer engagement and foster long-lasting trust and loyalty.
Apply a user-centric approach ensures that all user interactions with your product are seamless and rewarding. Strike the perfect balance between user value, level of effort, and business objectives to drive project management. Achieve your goals and exceed customer expectations across a wide range of features.
Let's deliver your UX strategy together and propel your business forward with product design. Start your journey towards unparalleled growth and customer satisfaction.
Showcasing your brand at every point
Responsive Web & Native Mobile Interface Design Services
Our formula
A user-centered approach tailored to your company
Context
Your company's vision, values, and mission drive how we problem solve. Share what makes your brand unique and who you build for. Give us insight into your product's strengths and weaknesses.
Opportunity
Define the high-level opportunity you want to solve for. What has your company done in the past and where can we effect change. Understanding what success looks like allows us to drive focus.
Set Goals
Define your business objectives and align on a common goal. Set realistic key results as a target to aim for. Address where opportunities are for your product or service. Create a research strategy to validate how to make progress.
Research
Map your market position, analyze competitors, and understand your customer base. Define your brand's strengths and areas for improvement. Align your user's wants, needs, and behaviors to your goals. Focus on specific ways that could drive success.
Exploration
Narrow your focus to specific jobs your users are trying to do. Find ways to simplify customer processes and remove pain points. Compare ideas and effort to come up with a high-quality strategy. Align with your product team to pursue a solution.
Design
Explore wireframes and prototypes for your user interface (UI) design. Build prototypes to show design elements, interactions and user flows. Conduct user testing, measure technical effort, and choose a solution. Define a go-to-market strategy and ship your user experience.
Deliver
Create a release strategy so you can get real-world learnings. Measure the design solution with each release. Find ways to adjust your design solution to fit your user needs better. Address optimizations against your business goals and user needs.
Optimize
Use data to measure the success of your UX. Find ways for hit your business goals and improve your user experience. Look at how much effort things take, and what would benefit your users most. use this information to keep making improvements in your product.