Deliver users better experiences with new product features
Identify new capabilities to bring to your software. Set product goals, define user interactions, and create a seamless new app experience. Validate concepts with users and deliver your new UX for development.
Create data-driven improvements to your digital product experience. We learn from the market, and your target audience, to take your app to the next level.
Identify ways to make your product better for your users
User-centered new feature UX design
Identify ways to make your product stand out to your users. Find ways to deliver customized services tailored to your target audience. Determine how ideas impact users and business objectives. Create high level opportunities for feature ideas.
Set your business objectives around the product vision
Chart your product team's path to success
Balance new feature development with your existing customer experience. Understand how your business is performing, and areas for improvement. Set realistic short-term goals, aligned with your long-term product strategy. Choose features with measurable user and business impact.
Develop ideas to increase user satisfaction
Increase your competitive advantage with key features
Find gaps in your current digital product features. Understand who your users are, and your total addressable market (TAM). Learn what options are available to your target audience. Develop high-level ideas to achieve your business goals.
Choose a digital product strategy for new features
A win for your customers and your business
Add new feature discovery into your product roadmap. Explore customer requests and user feedback to flesh out ideas even further. Conduct user research and explore forums and social media for more insights. Align your team on goal outcomes, use cases, and goal outcomes.
We treat new feature design like an MVP. Adding user value with a core set of features, while developing the full feature-set further. This enables us to learn from real-world product usage before delivering a costly solution without user validation.
What digital products do we work with?
Software-as-a-Service (SaaS)
We work with SaaS startups to customize user experiences. Focusing on key points of your user's journey from Activation through Client Referral. We aim to lower your cost of acquisition while increasing the lifetime value of your customers.
eCommerce
We work with online marketplaces to effectively merchandize products for your target audience. Developing clear navigation so your customers can find what they want, when they want it. Deliver a user-friendly user experience, add re-engagement strategies, and hit your business goals.
Social Media
Create a community of users based on social connection. We provide engaging experience where your users can build and connect with communities. Deliver opportunities for users to discover and engage with other's on your platform. Our team creates intuitive UX with viral loops to increase your app exposure.
What we offer
User research
Understand your target audience's needs, behaviors and motivations. By gathering data about your users, we can design products that meet their needs. Learn how people use your product to make it better, with real user feedback.
Product strategy
Create a high-level plan for achieving goals with your product. Identify your target audience, value props, and how to market each step of your product lifecycle. Define the vision and direction of your product's development and success.
Information Architecture
Organize your application's content in a way that is easy for your users to understand. Create a user-friendly way to navigate your app or website. IA design aims to improve how users achieve goal outcomes in your UX.
User Interface Design
Build a user-friendly and fun product for your target audience. We focus on every visual detail to deliver a branded user experience. We bring your visual design and interactive design together into a unified UI design.
Prototyping
Test your ideas with a proof-of-concept. We take UI design and product needs to create clickable product prototypes. With a high-fidelity prototype you can test, refine, or build your ideas with confidence.
Design workshops
Bring your team together to solve design challenges. We provide a structured approach to generating ideas with your team. Using concepts to make design decisions, and harnessing your team's creativity to make your user experience better.