How to weave brand into your customer experience
To connect with your audience, weave your brand's values, mission, and vision into your design. A product design system creates a strong and memorable brand experience that engages customers at every touchpoint.
Start with a color palette that reflects your brand's identity. Choose typography that suits your digital product and graphic design. Set clear design principles to guide your UX style guide.
Make it easier for your design team to create visual designs. Streamline design decisions with standard ui elements. Combine design patterns for ux building blocks. Build your design language from the ground up.
User-centered product design
Improve your user experience a cohesive user interface (UI) design. Keep design patterns the same so people know how to use your product. A user-friendly product lets people achieve their goals easily.
Keep interaction design the same throughout your product or service. So people understand how to use interactive elements across your product. UI kits improve user experience, design, and development.
When everything works the same way across your product, users don't have to think twice. They can focus on what they want to do, not how to do it.
Streamline your product's development
Make it easier for your team members to build on top of your existing product. By creating unified designs, your team can re-use parts of your UX to build new features. Your team doesn't have to start from scratch with each feature.
Use your brand kit to set the UI design for your product. Create cohesive interaction patterns for your users. Building cohesive UX means you can re-use your product design across your app. Build great UX by streamlining your development process.
